Nazim Salur 101: Discover the Visionary Behind Getir

Nazim Salur 101: Discover the Visionary Behind Getir

Nazim Salur is a Turkish entrepreneur who founded the popular mobile app Getir, which provides delivery services for food and groceries from partner restaurants. He also founded BiTaksi, a ride-hailing app that enables users to hail taxis through their smartphones and smart devices. In this guide by Zatrun.com, you can find everything you know about Nazim Salur.

Who is Nazim Salur?

Nazim Salur was born in Bayburt, Turkey in 1963, and graduated from the Business Administration Department of one of Turkey’s top universities, Bogaziçi University, in 1986. Early in his career, he produced office furniture for a period and founded a company that facilitated sales for industrial plants and factory production lines while living in the United States. He launched BiTaksi in 2013, which became the first platform to bring the option of credit card payments for taxi rides in Turkey.

BiTaksi

BiTaksi, available in Istanbul, Izmir, Ankara, Kocaeli, Bursa, Antalya, Muğla, Adana, Mersin, Samsun, Tekirdağ, and Kayseri, is a ride-hailing app that enables users to hail taxis via the internet using smartphones and smart devices. Users can see taxis available in their location and request a ride. Taxi drivers can also view nearby customers waiting for a ride. Once the customer and the driver match, the customer can pay for the ride with either cash or credit card. Customers can also rate and comment on the driver and the ride.

All transactions are recorded in the app, which creates a safe and reliable environment for both drivers and customers. Any complaints can be traced back to previous transactions, and there is a monitoring system for drivers based on ratings and evaluations. Drivers who receive low average ratings or who make significant errors are removed from the system, even if they have high ratings from previous rides.

Getir

Nazim Salur’s second venture was Getir, launched on July 9, 2015. Getir is a delivery service that delivers groceries and other products in about ten minutes. Nazim Salur was inspired to create the app after asking himself whether, if he could send a taxi in three minutes, he could deliver other essential products in ten minutes. The company has been rapidly expanding and saw its orders double in 2019. In December of that year, it delivered nearly 1 million orders in Istanbul alone. Getir has become a trailblazer for on-demand delivery services in Turkey and beyond, creating a new market worldwide.

Getir expanded globally in 2021. It began operating in London in January 2021, and then in May of the same year, it started providing services in Amsterdam (Netherlands), followed by Berlin (Germany) and Paris (France) in June. In July 2021, the company acquired the fast grocery delivery service BLOK, which was operating in Spain and Italy. BLOK continued its operations under the name Getir and began providing services in Lisbon, the capital of Portugal.

Acquisitions and Growth

In the future, Getir acquired 75% of the shares of MOOV, a car-sharing application operating under the Anadolu Group. The company renamed the application “Getir Araç” and made it available to users. In December 2022, Getir purchased Gorillas, a Germany-based online grocery ordering service, for $1.2 billion. Gorillas, founded by Kağan Sümer and Jörg Kattner, operates in nine different countries as of May 2021. These countries include Germany, the Netherlands, the United Kingdom, France, Belgium, Italy, Denmark, Spain, and the United States.

Getir and Its “Decacorn” Status

In 2022, Getir received an investment of $800 million based on a valuation of approximately $11.8 billion, allowing it to obtain the “decacorn” status. Decacorn is a term used for companies with a value exceeding $10 billion. Previously, the popular e-commerce platform Trendyol had received $1.5 billion in new investment, raising its valuation to $16.5 billion and becoming the first Turkish technology company to obtain the “decacorn” title.

Previously, in January 2020, Getir had received an investment of $38 million, followed by $128 million in investment based on a valuation of $850 million in January 2021.

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